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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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The Powerful Value of CRM Simplification

Making the Complex Simpler Your business needs can be complex, but simplifying with a good customer relationship management (CRM) can help to alleviate the challenges of trying to manage them. The ...
author Dick Wooden 11 Min Read
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Equally Different - Infor CRM

"Equally Different" is a term that is helpful to describe the capabilities and benefits of a business solution to attract, keep and develop profitable customers. A long-term business system that is ...
author Dick Wooden 15 Min Read
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Grow Smarter - CRM Integration for Greenhouse Nursery

Using CRM to Extend Existing Key Business Strategy A recent client is well known for their great customer experience in obtaining accurate pricing, product availability and ease of placing ...
author Julie Cooper 6 Min Read
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Freedom of Choice Rings True July 4th and in Best of CRM

Freedom of Choice Rings True  For America, July 4th has a very special place in our history and our culture.  It signifies our desire for freedom and the choices brave souls made over 240 years ago. ...
author Dick Wooden 10 Min Read
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Clarifying Return on Investment of Your CRM Initiative

CRM ROI  - Return on Investment of $8.71 per dollar invested What is it worth to you? This is the essential question to ask when trying to understand the return on investment of CRM. Find about the ...
author Dick Wooden 8 Min Read
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Tune into WiiFM to Win CRM User Adoption

  The CRM project manager must Tune in to what users want to hear. The old sales joke is - Everyone’s favorite radio station is WiiFM.  Your Internal Customer has to know “What’s In It For Me” – ...
author Dick Wooden 7 Min Read
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The Secret Assassin of the CRM system

Gartner says we spent $18 billion on CRM software in 2012, and $20.4 billion on CRM software in 2013. Its vice president of research, Joanne Correia, says that CRM “will be at the heart of digital ...
author Dick Wooden 6 Min Read
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