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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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7 Disciplines for Entrepreneurial Success

The main reason so many entrepreneurs under-achieve and fail is they lack discipline.   Being an entrepreneur has its great rewards. Yet a commonly cited figure is that 90% of new businesses fail.  ...
author Dick Wooden 15 Min Read
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Q1 is done.  Are your hitting you 2018 goals?

Are you hitting your goals? Spring is here! And that means Q1 is already behind us. How have your marketing activities stacked up to your 2018 goals? It’s never too late to make some progress! ...
author Dick Wooden 12 Min Read
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Marketing automation - making the case to improve

As a marketer, you already know the challenges of engaging, nurturing, and converting qualified leads in an increasingly digital and consumer-savvy marketplace. But convincing your C-suite (and the ...
author Dick Wooden 13 Min Read
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Secret Marketing Weapon for Referral Growth

Referrals through Donut Marketing - The Enterprise Story In the beginning, actually the 1980’s, Enterprise Rent-A-Car started taking donuts to insurance agents as a way to get referrals for people ...
author Dick Wooden 6 Min Read
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Tracking Event Marketing now available in Infor CRM

What is Event Marketing Event marketing describes the process of developing a themed exhibit, display, or presentation to promote a product, service, cause, or organization leveraging in-person ...
author Dick Wooden 12 Min Read
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Hidden Costs by Sending Mass Emails from Outlook

Outlook is NOT Effective Marketing Sending out your company's newsletter, product announcement or event information to 20+ people through your Outlook system can have BIG consequences. Sending ‘bulk ...
author Julie Cooper 8 Min Read

7 Check Points for Mid-Year Marketing Wellness for Success with CRM

The mid year has been reached and as you look over the past 6 months determine how your marketing effectiveness has been going.  Follow these points from SwiftPage - the e-marketing solution ...
author Dick Wooden 6 Min Read
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