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Marketing Fields You MUST Have in Your CRM

Amplify Your Marketing ROI by Identifying Key Customer Characteristics You’ll get more return on your investment in your CRM ...
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Key Capabilities Checklist - What is Beneficial in your CRM system?

It’s good for all of us business owners to regularly stop and evaluate what’s working well, what could work better, and what ...
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Secret Marketing Weapon for Referral Growth

Referrals through Donut Marketing - The Enterprise Story In the beginning, actually the 1980’s, Enterprise Rent-A-Car started ...
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Segmenting Your List - Profitable Target Marketing

3 Steps to Engage Your Readers with Relevant Content Do not send out that email blast just yet!  Did you have a solid strategy ...
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14 CRM Best Practices for 2014 - Start NOW!

Which best practice techniques would turbo charge your CRM initiative? Constant evolution of your CRM platform is important, ...
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Sage 50 (Peachtree) Integration with ACT! It's Another "Double Play"

We are excited to announce the release of Sage50 (Peachtree) Link for Act! - Add-on Product from S50Data. From our favorite ...
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15 charts that will restore your faith in the American economy

Economy Improves - Faith Increases:  In our CRM consulting business we come across many different industry segments in the small ...
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Preventing Mistakes in Email Marketing: Disaster Recovery - Part 1

Don't you want people to READ your e-mails? Email marketing mistakes happen to the best of us, but taking the time to learn the ...
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Why Businesses need Customer Retention Programs

CRM - a major component in customer retention business strategy In the world of business, the main focus is always on customer ...
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From Selling a System to Becoming Trusted Advisor: Part 2

Last week I told you about Printing Pros, the business that first contacted us when their sales team was begging for a CRM system.
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eMarketing Failures for a Professional Service Business

When a Professional Service is not using professional business eMarketing practices It’s easy for medical specialists to forget ...
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Serve Your Target Market Better - Sage ACT! for Non-Profit

Non-profit serves housing needs by organizing volunteers and material donations.  Skip Brown leads a non-profit organization ...
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