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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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10 Steps for Capturing Collective Intelligence with CRM

Increase Sales Enablement Actions Available using Infor CRM We are often asked for our recommendations for improving the involvement of Sales Professionals, Customer Service and Managers with a ...
author Dick Wooden 18 Min Read
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Improving the bottom line through marketing automation

B2B marketing cycles keep getting faster, not to mention more complex. There’s more data, more channels, and more campaigns to manage – and more pressure to optimize marketing efforts for the best ...
author Dick Wooden 2 Min Read
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Q1 is done.  Are your hitting you 2018 goals?

Are you hitting your goals? Spring is here! And that means Q1 is already behind us. How have your marketing activities stacked up to your 2018 goals? It’s never too late to make some progress! ...
author Dick Wooden 12 Min Read
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7 Components of Every Good Marketing Email

Do your emails hit the mark or land in the trash? We break down the anatomy of every good marketing email Did you know that in 2017, the world sent an average of 269 billion emails per day? That ...
author Julie Cooper 12 Min Read
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Analytics for ROI in winning marketing campaigns

Better analytics tools to enable ROI Marketers are increasingly calling for better analytics tools to enable their ROI analysis and reporting. In the March 2016 eMarketers’ study, marketers ranked ...
author Dick Wooden 5 Min Read
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Equally Different - Infor CRM

"Equally Different" is a term that is helpful to describe the capabilities and benefits of a business solution to attract, keep and develop profitable customers. A long-term business system that is ...
author Dick Wooden 15 Min Read
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12 Tips to be more Effective Using Infor CRM - Filters to Rescue

Filter for only the CRM data you want to view Previously in this series of 12 Tips to be more Effective using Infor CRM we have delved into: 1. Setting up your default options to work the way you ...
author Dick Wooden 21 Min Read
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