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Clarifying Return on Investment of Your CRM Initiative

CRM ROI  - Return on Investment of $8.71 per dollar invested What is it worth to you? This is the essential question to ask ...
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Value Creation- Determining the Worth of Well-Used CRM

Your well-used CRM system has its worth updated every day.   Your CRM purpose-built system operates the way you need it to ...
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From Prospect to Customer in Thirty Seconds

What the Mind Concieves the Mind Achieves - The following in from C.J. Hayden is the author of Get Clients Now!™ Thousands of ...
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Segmenting Your List - Profitable Target Marketing

3 Steps to Engage Your Readers with Relevant Content Do not send out that email blast just yet!  Did you have a solid strategy ...
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Humanizing your approach - Are you People-Centered?

"People-centered is not the same thing as being a people person." states Dr. Frank I. Lutz, author of "Win - the Key ...
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Sales Key Performance Indicators in CRM: Beyond the Short Term Sale

An interesting post from Radio Ink Magazine has us thinking about sales key performance indicators. In his post, writer, Matt ...
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7 Keys to Success with CRM - Pulling it all Together with Infor CRM-Saleslogix

In this 7 Keys to Success with CRM series we started with the extreme importance of People First strategy and focus.  Next ...
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Understanding the Value points for CRM in Your Business

CRM is more than just software or a set of processes – it’s a business culture solidly focused on winning and keeping the right ...
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The Twelve Golden Principles of Selling Smartly and using CRM

Principles lay the foundation for selling smarter with CRM by your side. A large part of our CRM system design and ...
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What I want, need, and must have in my CRM system...

Many times when asking a potential prospect questions about their business, we get into lots of "Can it do this or become ...
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Help with eMarketing Content - 10 Quick Tips

One of the hardest parts of email marketing is generating content email subscribers truly want to receive. Emails without ...
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Timeless Wisdom - Respect and Relationships

“The minute you detract from another’s dignity as a human being, you are in for trouble,” This quote from Les Giblin captures the ...
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