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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.
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Knowledge Fuels Smart Decisions and Actions

Knowledge in your CRM data FUELS Smart Decisions and Actions  One thing I have learned over the years from my clients is the huge importance of capturing knowledge and having knowledge readily ...
author Dick Wooden 10 Min Read
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CRM Implementation: Focus on the "how" with 3 strategies

What do you expect from a customer relationship management, or CRM, system? Adopting one is about a lot more than simply organizing prospect and customer details. It’s a considerable shift in how ...
author Dick Wooden 13 Min Read
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Rules for Straight Thinking for Successful Human Relations

Successful Human Relations Principles and Practice in Business, in the Home, and in Government is a book I ran across while browsing older books about relationship development from Dr. William ...
author Dick Wooden 11 Min Read
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Grow Smarter - CRM Integration for Greenhouse Nursery

Using CRM to Extend Existing Key Business Strategy A recent client is well known for their great customer experience in obtaining accurate pricing, product availability and ease of placing ...
author Julie Cooper 6 Min Read
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Emotion - Missing link in Customer Loyalty

A foundational leg of CRM in a  for-profit business is the retention of loyal and profitable customers.  But too many times the "Emotion" is left out and there is not a People First CRM focus. How a ...
author Dick Wooden 10 Min Read
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Key warning signs you really don't know your customer!

Now let's be real here and take a bigger perspective of your company's  knowledge of its customers.   We often find that when my firm reviews how a prospective CRM client has been using their CRM ...
author Dick Wooden 13 Min Read
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Stop Fear of Change and Dramatically Move Forward

Fear of Change -Understand "Fears" and Making it Manageable In the following article from the famous author and entrepreneur, Harvey Mackay, brings insights and actions relating to "Fear".   These ...
author Dick Wooden 9 Min Read
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