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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Secret Marketing Weapon for Referral Growth

Referrals through Donut Marketing - The Enterprise Story In the beginning, actually the 1980’s, Enterprise Rent-A-Car started taking donuts to insurance agents as a way to get referrals for people ...
author Dick Wooden 6 Min Read
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10 Guidelines to Develop Your Referable Behavior

It has been said that behavior drives actions and actions drive results.  With competition getting tougher every year it is important to reflect on the basics.  I remember  that the great basketball ...
author Dick Wooden 4 Min Read

Customers Want Consistency. Each and Every Time.

Transforming the Customer Experience Consider for a moment why you as a buyer of products and services return to a business time after time. Did the business provide consistency and seem to 'know ...
author Dick Wooden 8 Min Read
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Referral Follow-Up: Layer on the Connections

You just got a referral. A strategic partner just sent one of his clients your way. Yippee! You’ve got it made, right? New customer, for sure, right? Wrong. Prospects referred to you by a strategic ...
author Dick Wooden 6 Min Read

Building a Referral Network and Integrate with CRM

author Dick Wooden 7 Min Read

Actions for a Snow Bound Day #1

Here in the Midwest and many other places across this great country we are experiencing a "snow bound day".  It is one of those times to NOT be traveling but also gives many of us time away from the ...
author Dick Wooden 7 Min Read

From How to WOW: Create a Culture of Buzz

Creating a Culture of Buzz by expanding from How to WOW: Maybe you’ve heard the FreshBooks customer service story. It involves Triscuits and demonstrates how the culture of a billing-software service ...
author Dick Wooden 7 Min Read
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