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Secret Marketing Weapon for Referral Growth

Referrals through Donut Marketing - The Enterprise Story In the beginning, actually the 1980’s, Enterprise Rent-A-Car started ...
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10 Guidelines to Develop Your Referable Behavior

It has been said that behavior drives actions and actions drive results.  With competition getting tougher every year it is ...
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Customers Want Consistency. Each and Every Time.

Transforming the Customer Experience Consider for a moment why you as a buyer of products and services return to a business time ...
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Gaining Repeat Customer Sales from within your CRM

It cost six to seven times more to acquire a new customer than it does to sell additional services or products to current ...
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Make Your Business Work Smarter: Why the Turkeys won’t Come

It is about making your business work smarter. If you use CRM as a glorified database, to merely track leads and sales, it’s ...
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Referral Follow-Up: Layer on the Connections

You just got a referral. A strategic partner just sent one of his clients your way. Yippee! You’ve got it made, right? New ...
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Actions for a Snow Bound Day #1

Here in the Midwest and many other places across this great country we are experiencing a "snow bound day".  It is one of those ...
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From How to WOW: Create a Culture of Buzz

Creating a Culture of Buzz by expanding from How to WOW: Maybe you’ve heard the FreshBooks customer service story. It involves ...
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Drive Your Business Success with Referrals

We all know referrals are golden. They outshine even the best marketing at growing our businesses. Do you consider yourself lucky ...
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Benefits of a Good Relationship with Your Target Audience

How does a good relationship with your various target audiences benefit your organization? Per Brian Solis in his book: “Engage – ...
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How your front line staff can increase referrals

Although there are many schools of thought regarding management styles in the workplace, there seems to be a common denominator ...
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