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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Key warning signs you really don't know your customer!

Now let's be real here and take a bigger perspective of your company's  knowledge of its customers.   We often find that when my firm reviews how a prospective CRM client has been using their CRM ...
author Dick Wooden 13 Min Read
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Best Practices to optimize Sales Process and using Infor CRM

Sales & CRM Performance - Analysis by CSO Insights to apply with Infor CRM Work from the Same successful Sales Playbook..... Create a process that would get everyone in the company wide sales ...
author Dick Wooden 9 Min Read
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Understanding the powerful value of the word - UP

There is a two-letter word that perhaps has more meanings than any other two-letter word, and that is 'UP'. It's easy to understand UP, meaning toward the sky or at the top of the list, but when we ...
author Dick Wooden 6 Min Read
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Win Sales Faster with Buyer Focused Sales Process

Need a better way to Guide a Sale Have you made a huge investment in CRM but are totally frustrated with low sales rep adoption rates and inaccurate sales forecasting results?  As a sales manager is ...
author Dick Wooden 12 Min Read
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Stop Selling Features and Focus on Benefits for the Client

The following article is by C.J. Hayden who is author of Get Clients Now!™.  Thousands of business owners and independent professionals have used her simple sales and marketing system to double or ...
author Dick Wooden 9 Min Read
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Shatter the 57% myth of B2B buying decision process

Are Buyers Really Farther down their buying process?   What additional value does CRM provide the seller? It has been well commented on and studied that the customer is now in charge and is better ...
author Dick Wooden 14 Min Read
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Why you should align CRM stage names with the buyers journey

Problem:  Sales process is misaligned with Buyers Journey Let's face the new reality- buyers can access a whole lot more about their solution options and customers are in the driver seat.  Too many ...
author Dick Wooden 7 Min Read
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