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What do executives say about CRM’s value?

“Gut level” truth about people Why is CRM, or customer relationship management, valuable to a business owner or someone like ...
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15 actions to achieve better CRM user engagement and adoption

Long-term success with CRM depends on user engagement It’s inevitable: Things change in the business world, and we’d better be ...
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Infor CRM: Making Collaboration Between Customer Service and Sales Teams Possible

In order for any company to attract new customers and retain current ones, Customer Service and Sales teams must have a ...
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Emotion - Missing link in Customer Loyalty

A foundational leg of CRM in a  for-profit business is the retention of loyal and profitable customers.  But too many times ...
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CRM: Greatest Strengths- are a Business Imperative.

It is about People Relationships: CRM is about people and their relationships.  It about smartly managing the moments of ...
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8 Reasons to Be Truely Grateful

An attitude of gratitude every day and especially for Thanksgiving Day... One of my favorites quotes is by Brian Tracy, ...
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What I want, need, and must have in my CRM system...

Many times when asking a potential prospect questions about their business, we get into lots of "Can it do this or become ...
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10 Quick and Important Social Media Facts for Small Businesses

The most adaptable survive, not the strongest. Let's face it, we are all in a new world of marketing and selling of ...
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The Lone Ranger Is Not Best for Your Business Sales Growth!

Small business starts with a Lone Ranger  With a small business, the owner or maybe another person performs the sales ...
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What Santa's CRM System Must Look Like

Santa Claus must have one heck of a CRM system!
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Conversations, Community, and Content: Social vs. Traditional CRM, Part II

Collaborative Community -  Social CRM vs. Traditional CRM: Part II As we saw in Part I, today's smart business owners add social ...
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Customers are Everywhere - CRM Paradigm

Customers are everywhere: clients, vendors, business partners, employees, mentors: It used to be easy to define the word ...
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