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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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CRM Is The Glue - It Ties Information & How We Work Together

We recently met with a client's IT department director, the director of customer service and key sales managers.  As we finished up our next 90 day planning, the IT director turned and stated - "CRM ...
author Dick Wooden 9 Min Read
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Increase Awareness to Increase Sales and Revenue

People cannot buy what they are not aware of.  Even your existing customers are too busy to know what ways you can help and the products and services you also have. The average awareness is 25%.  75% ...
author Dick Wooden 7 Min Read
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Key warning signs you really don't know your customer!

Now let's be real here and take a bigger perspective of your company's  knowledge of its customers.   We often find that when my firm reviews how a prospective CRM client has been using their CRM ...
author Dick Wooden 13 Min Read
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Where CRM can help a Sales Professional accelerate performance

Areas for Improving an Individual's Productivity A new system is only useful if there are perceived benefits for the individual actually using it. The opposite is also true. A system introduced by ...
author Dick Wooden 11 Min Read
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How to succeed with the Millennial Generation - 3 keys

In 2015, the number of Millennial employees (those born between 1982 and 2004) will exceed that of Baby Boomers and by 2030, Millenials will represent 75% of the workforce, according to the US Bureau ...
author Dick Wooden 11 Min Read
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12 Questions to Evaluate Understanding Your Customer

Do you understand your customer? Many organizations speak about understanding customers and their needs, but few truly understand what customers value most.  While it is nearing a year end and ...
author Dick Wooden 9 Min Read
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Smarter, action oriented CRM data - the stuff that really counts

Getting More Insights and Positive Experiences from CRM So you have got a CRM system up and running, but not really getting the most out of it. The sales team is reluctantly having to keep it up to ...
author Dick Wooden 7 Min Read
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