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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Six Steps to Building Better Relationships with CRM

Relationship development is central to success with CRM. So you are convinced that relationships are essential to the health of your business or organization, but you aren't sure how to strengthen ...
author Dick Wooden 10 Min Read
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eMarketing Effectiveness - 10 Tips for Designing a Sales Email

Many of the businesses we work with use their email marketing primarily for sales. There are some techniques inspired by Audrey Howes with Swiftpage, that can give you the best chance of getting your ...
author Julie Cooper 10 Min Read
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Automating Website Lead Capture and CRM Contact Record Creation

Website Lead Management By automatically importing inbound leads into your CRM application that have been generated from a website registration form or contact us mechanism, you completely eradicate ...
author Dick Wooden 6 Min Read
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Key Benefits of an Effective CRM System

Key CRM Benefits - varied and measured The systematic use of CRM applications has been well-established to provide many benefits to organizations that want to automate their sales, marketing, and ...
author Dick Wooden 8 Min Read

Customer loyalty is the real challenge, not satisfaction

In a recent article, Geoffrey James, hit on 4 keys to customer loyalty that struck a cord and I'd like to share these thoughts with you.  The article and his links can be found here....
author Dick Wooden 9 Min Read
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Promises to be Delivered with CRM

In order for any business to be successful, we preach the necessity of being committed to excellent customer service, helping others to be successful, and being true to your own business focus. In ...
author Dick Wooden 6 Min Read

2013 Trends in Customer Retention Programs

Consistency requires a systematic approach Well developed customer retention strategy as a component of CRM will help any business improve their bottom line. The amount of time and energy required to ...
author Dick Wooden 7 Min Read
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