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Gartner’s definition of Business intelligence is:
“… BI is an umbrella term that includes the applications, infrastructure and tools, and best practices that enable access to and analysis of information to improve and optimize decisions and performance.”
Business intelligence is becoming increasingly popular, evidenced by continued worldwide growth, as organisations strive to create and maintain a competitive advantage. Business Intelligence can facilitate easy identification of a business’ strengths and weaknesses, which can be used to inform a wider business strategy.
Advanced Analytics is a powerful, yet easy to learn and use interactive analytics solution that enables you to increase organizational and customer intelligence, shape strategic priorities and make informed business decisions. Bring your CRM data to life and maximize your investment in Saleslogix CRM by analyzing data and key performance indicators from across your organization for a deeper understanding of business and team performance and to identify the drivers of and barriers to success.
With Infor CRM's Advanced Analytics, users at every level of your organization can monitor productivity, analyze trends and identify issues that enable them to focus attention and resources on the most profitable business activities and provide the insight to make decisions that positively impact your bottom line and extend your competitive advantage.
Advanced Analytics provides pre-built, fully-integrated dashboards that span all CRM functions, including Sales, Marketing and Support. Users can easily analyze data by defining parameters and metrics then interacting with dashboard visualizations via filter, drill and pivot capabilities. Analyze CRM data as well as data from multiple external sources such as ERP, CTi, spreadsheets, CSV files and web services for a holistic view of customers and an understanding of key business processes. Dashboard content can be easily customized and managing access to sensitive data is simple, as security is governed by user and team profiles in Infor CRM
Increase organizational and customer intelligence by analyzing data from across your business.
Make informed business decisions and shape strategic priorities based on actionable analysis.
Extend your competitive advantage by focusing attention and resources on the most profitqble business activities.
Enable users at every level to gain insights they need to identify drivers of and barries to success.
Analytics & Reporting Feature Tours
Download Presentation: Advanced Analytics
Download White Paper Aberdeen White Paper: Sales Forecasting - August 2011
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