Amplify Business Success with CRM

As you think about your day and your view of the world, consider this helpful story about "Attitude" that a good friend passed to me and I share with all of our readers:

Your Relationship.  Your Information. Your CRM!

So what does that mean to you, as a business owner, an entrepreneur, a sales manager or business professional?   We know that people buy from people and that means relationship development occurs:  from know, to like, to trust. It means the identification, the storage, and the quick access to valuable knowledge for smarter business decisions. It means CRM without compromise.

A CRM Systems Responsibility

Let's start with a core reality about CRM - Customer Relationship Management software.  The software itself is the technical component of your CRM system for acquiring, retaining and developing profitable customer relationships. But the software is not the starting point. 

Decide to Take the First Step

If you’ve been sedentary for years, you won’t immediately lose 20 pounds and finish a marathon the first time you put on your brand new running shoes. We all understand that can’t happen. You have to start with a quick, doable goal like walking one mile.

Being an entrepreneur since an early age and also a BNI - Business Networking International member, I recently received an email that again struck on the importance of entreprenuership for the generation of jobs.

What can great entrepreneurial masters, or GEMS, teach the rest of us?

One of the advantages with my association with The Alternative Board and business coaching of entrepreneurs, is awareness of helpful resources.   

Success Requires Focus:

It’s World Series time. The Detroit Tigers have made us Michiganders proud this year, and watching them takes me back to my days playing shortstop on our county 4-H softball team the year we went to state.

We are fortunate to live in the state of Michigan with its multiple natural wonders, in particular the great sand dunes along the western shore of Lake Michigan. ABC's Good Morning America show had chosen the "The Sleeping Bear Dunes National Lakeshore" as one of the most beautiful places in America! 

Recently my wife and I were able to attend the U2 360 tour held in the MSU football stadium with 64,338 other fans.  WOW is the best word to describe it. We enjoyed the music, the people and the "show".  As I soaked up the sounds and visuals during this wonderful experience, I captured this knowledge in my mind and in my iPhone (pictures and sounds).

Everyone has experienced bad customer service.  Maybe it was the fast food worker who forgot half your order, or the grocery store cashier who closes the line because it’s her “break,” or the insurance representative who put you on hold 4 times and still didn’t help you.