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Social Media Use, CRM System Importance, Value creation selling, Customer-Centric Strategy

2 Min Read

Turn traditional selling around--Value creation selling

The heart of the new approach to selling is an intense focus on the prosperity of your customers. This is a radical departure from what most salespeople and selling organizations do.

Business man pointing the text What Our Customers Are Saying.jpeg

This Sales and Sales Management Magazine blog post, Turn Selling Around -Value Selling by Ram Charan, caught my attention today. Find how value creation selling is sweepingly different from how most companies sell today.

Ram Charan has created a thoughtful and focused article on Value creation selling--a newer approach to selling. He focuses on 5 key ways value creation selling is successful and different than traditional setting. I especially like the focus on your customer's customers, building social networks and the need for a system such as Customer Relationship Management.


Topics:   Social Media Use CRM System Importance Value creation selling Customer-Centric Strategy

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