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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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5 Ways to Avoid the Pains of Being Orphaned by Your CRM Vendor

First of all, what does it mean to be orphaned by your CRM vendor?  In short, it means that your CRM vendor sold you on a CRM product and for one reason or another (which we talk about here) forgot ...
author Dick Wooden 16 Min Read
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Clarifying Return on Investment of Your CRM Initiative

CRM ROI  - Return on Investment of $8.71 per dollar invested What is it worth to you? This is the essential question to ask when trying to understand the return on investment of CRM. Find about the ...
author Dick Wooden 8 Min Read
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Emotion - Missing link in Customer Loyalty

A foundational leg of CRM in a  for-profit business is the retention of loyal and profitable customers.  But too many times the "Emotion" is left out and there is not a People First CRM focus. How a ...
author Dick Wooden 10 Min Read
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3 Business Issues Solved with ACT Premium Subscription

Provide a Flexible Alternative to Purchasing ACT Software Choosing a Contact Management solution is about more than just software.  It’s about finding a product and a partner that fit your needs, and ...
author Julie Cooper 13 Min Read
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Tune into WiiFM to Win CRM User Adoption

The following is from our friend, Erik Tavenner, Solution Consultant at Infor The old sales joke is - Everyone’s favorite radio station is WiiFM. Your Internal Customer has to know “What’s In It For ...
author Dick Wooden 7 Min Read
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CRM Critical Success Factor - User Feedback

Having an optimal CRM system in place — one that addresses your business needs, serves your customers well and pleases your employees — is a high-stakes proposition.  The right solution and partner ...
author Dick Wooden 6 Min Read
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People: An Opportunity, Not a Roadblock

You hear it all the time: "People are our No. 1 asset." Or, "People are our most important resource." And yet it's amazing how often people get left out of the equation when a company is considering ...
author Dick Wooden 9 Min Read
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