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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.
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Help with eMarketing Content - 10 Quick Tips

One of the hardest parts of email marketing is generating content email subscribers truly want to receive. Emails without interesting and relevant content will quickly be disregarded.
author Julie Cooper 6 Min Read
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Preventing Mistakes in Email Marketing: Disaster Recovery - Part 1

Don't you want people to READ your e-mails? Email marketing mistakes happen to the best of us, but taking the time to learn the most common ones can help us avoid some of the pitfalls of email ...
author Julie Cooper 10 Min Read

2013 Trends in Customer Retention Programs

Consistency requires a systematic approach Well developed customer retention strategy as a component of CRM will help any business improve their bottom line. The amount of time and energy required to ...
author Dick Wooden 7 Min Read
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Is your CRM System Supporting or Suppressing You?

Time for a review of what is working, what is not and how to proceed. We live in a crazy busy world but successful companies step back every so often to gain a fresh perspective of what is occurring ...
author Dick Wooden 9 Min Read

The Economics of Email Marketing. Is It Worth It?

The economic climate today might lead you to wonder if email marketing is truly still worth the time and expense. 1. Opportunity Cost Email marketing proves itself year after year with incredible ...
author Julie Cooper 3 Min Read

Keeping Your Sales Funnel Filled While on the Road-Sage ACT

I’m always on the road, but I need to keep the sales funnel filled or my sales productivity will suffer! Logistics for the client, logistics for yourself! Our next story involves an independent rep ...
author Julie Cooper 7 Min Read

I'm sending emails, but I don't know how effective they are. Help!

Anyone can send email.  The trick is to do it smartly and efficiently with Sage E-Marketing for ACT! Business Innovation: Did you love story time in Kindergarten? Everyone would gather around the ...
author Julie Cooper 6 Min Read
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