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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Knowing Your Ideal Customer Really Well....

"We are all in a People Business" This simple statement struck me a few years ago as I went to read a business success book- from the 1960's....  Yes, that may seem like a long time for some of you - ...
author Dick Wooden 7 Min Read
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Red Flag - Wasted time searching for a key piece of customer info..

Have you ever wasted time searching for a key piece of information about a contact or needed to retrieve exactly what you sent to a customer/prospect? One of the frustrations we often hear from a ...
author Dick Wooden 5 Min Read

You Aren't Buying a CRM System but instead.....

Have you heard it said before that you don't really buy a lamp but you are buying the ambiance and light that it produces.  You don't buy a power drill but the clean and easy holes that it can drill.
author Dick Wooden 10 Min Read

Put your company head and shoulders above the rest

author Dick Wooden 5 Min Read

Customer Retention as a Profit Center

The foundation of maximizing customer value has to be creating excellence in keeping and satisfifying customers!
author Dick Wooden 5 Min Read
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5 Ways to Protect Your Customer Base

You need to protect your customer business in tough times. In the face of retrenchment, it is increasingly costly and time-consuming to develop new business. It makes sense to keep your existing ...
author Dick Wooden 8 Min Read

How to track your CRM Investment

ROI, or Return on Investment, is often top of the mind for company executives. 
author Dick Wooden 5 Min Read
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