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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.
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Breakout of the typical customer experience - using CRM

Compare the typical customer experience to what the customer actually desired This Temkin Group video shows the importance of emotion when it comes to an organization's approach to customer ...
author Dick Wooden 8 Min Read
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Emotion - Missing link in Customer Loyalty

A foundational leg of CRM in a  for-profit business is the retention of loyal and profitable customers.  But too many times the "Emotion" is left out and there is not a People First CRM focus. How a ...
author Dick Wooden 10 Min Read
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How to Build Loyalty for Your CRM - Good data answers right questions

To build loyalty for your CRM, employ the data you collect in a coherent and strategic way.   Pull together data from other silos and systems.  Better yet strategically plan on which applications are ...
author Dick Wooden 7 Min Read
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Customer-Centricity Should be about Delivering Value for Customers

Bob Thompson, an international authority on customer-centric business management, has released a new book, "Hooked on Customers" that is well worth the read.  He covers the five habits of legendary ...
author Dick Wooden 7 Min Read
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Time is a Thief - Success with CRM is the Cure

Time is the one resource we cannot add to not matter what.  The clock keeps ticking whether we accomplish something or not.  Time steals our accurate collection of thoughts.    We do forget the ...
author Dick Wooden 7 Min Read
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Creativity brings success and enjoyment

Creativity brings success.   This may be a new concept for some of our friends and readers of this blog.  Creativityalong with an attitude of Getting Things Done has always been core success ...
author Dick Wooden 9 Min Read
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Focus on Increasing Sales Effectiveness with Saleslogix CRM for 2014

As we collaborate with prospective clients about the short-term and long-term benefits of CRM for their business we'll cover the value received from the following list.  Many relate immediately to ...
author Dick Wooden 7 Min Read
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