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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Where CRM can help a Sales Professional accelerate performance

Areas for Improving an Individual's Productivity A new system is only useful if there are perceived benefits for the individual actually using it. The opposite is also true. A system introduced by ...
author Dick Wooden 11 Min Read
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Stop Selling Features and Focus on Benefits for the Client

The following article is by C.J. Hayden who is author of Get Clients Now!™.  Thousands of business owners and independent professionals have used her simple sales and marketing system to double or ...
author Dick Wooden 9 Min Read
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Customer-Centricity Should be about Delivering Value for Customers

Bob Thompson, an international authority on customer-centric business management, has released a new book, "Hooked on Customers" that is well worth the read.  He covers the five habits of legendary ...
author Dick Wooden 7 Min Read
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Time is a Thief - Success with CRM is the Cure

Time is the one resource we cannot add to not matter what.  The clock keeps ticking whether we accomplish something or not.  Time steals our accurate collection of thoughts.    We do forget the ...
author Dick Wooden 7 Min Read
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Humanizing your approach - Are you People-Centered?

"People-centered is not the same thing as being a people person." states Dr. Frank I. Lutz, author of "Win - the Key Principles to Take Your Business from Ordinary to Extraordinary." This article is ...
author Dick Wooden 8 Min Read
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Sales Key Performance Indicators in CRM: Beyond the Short Term Sale

An interesting post from Radio Ink Magazine has us thinking about sales key performance indicators. In his post, writer, Matt Sunshine, describes the familiar problem of one particular salesperson: ...
author Dick Wooden 4 Min Read
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Steps to Activate Effective e-Marketing with CRM

Start with a strategic decision - who is your ideal target customer? Many of the businesses we work with use their email marketing primarily for sales - creating qualified leads, nurturing a prospect ...
author Dick Wooden 22 Min Read
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