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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Execute a Customer Cultivation Strategy

"To be sure, most companies use customer relationship management and other technologies to get a handle on customers, but no amount of technology can really improve the situation as long as companies ...
author Dick Wooden 8 Min Read
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Who Are Your Ideal Customers, and What Do They Love About You?

Your Ideal is..... Don’t assume you know what it is that your customers value most about what you do – ask them! Ask lots of them. Specifically, ask your ideal customers and then really listen to ...
author Dick Wooden 6 Min Read
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Drive Top Line Growth- CRM Enabler #1

Customer Relationship Management (CRM) systems help businesses drive growth by fully integrating the efforts of sales, marketing, and customer service in order to create a consistent and satisfactory ...
author Dick Wooden 8 Min Read

Five Tips for Turning a B2B Purchase Into a Relationship

author Dick Wooden 4 Min Read
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Drive Top Line Growth

Savvy business leaders are driving new profits by implementing an integrated approach to business growth. It seems every week I'm listening to a business owner that feels they seem to be at a plateau ...
author Dick Wooden 7 Min Read
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Pick a Solid Foundation - So Your Business Value Appreciates

A successful, growing business today depends on a strong, solid foundation so the value of the business appreciates and does not stall or stop dead in its tracks.
author Dick Wooden 8 Min Read
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High Touch and High Tech: High Referral Businesses Need Both

Do you fear that technology and social media marketing will mean the end of the personal touch with your clients?  Not to worry. Buzz-worthy businesses are both high touch and high tech. John ...
author Dick Wooden 6 Min Read
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