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2019 EDITION

How to Successfully Select and Implement a CRM

Learn how to navigate your options and find a CRM that fits your business goals.

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Appreciate and Empower Your Customer Service CRM Superstars

Everyone has experienced bad customer service.  Maybe it was the fast food worker who forgot half your order, or the grocery store cashier who closes the line because it’s her “break,” or the ...
author Dick Wooden 4 Min Read
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Referral Follow-Up: Layer on the Connections

You just got a referral. A strategic partner just sent one of his clients your way. Yippee! You’ve got it made, right? New customer, for sure, right? Wrong. Prospects referred to you by a strategic ...
author Dick Wooden 6 Min Read
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Execute a Customer Cultivation Strategy

"To be sure, most companies use customer relationship management and other technologies to get a handle on customers, but no amount of technology can really improve the situation as long as companies ...
author Dick Wooden 8 Min Read
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Customers are Everywhere - CRM Paradigm

Customers are everywhere: clients, vendors, business partners, employees, mentors: It used to be easy to define the word "customer."  But companies are becoming more diverse, with multiple locations, ...
author Dick Wooden 3 Min Read

What the King's Speech Tells Us About Success for CRM

If you have seen the recent Academy Award winning movie, "The King's Speech", I bet you were moved by the struggles and then achievements of "Bertie" who later became England's King George VI . At ...
author Dick Wooden 7 Min Read
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Differentiated Leadership Made Simple

As I work with entrepreneurs and leaders in various organizations I come across people who are unmotivated to change.  In a recent blog post by Ed Kless, TCMOOTITATIWWWPWACUTC, he references the work ...
author Dick Wooden 3 Min Read
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Knowing Your Ideal Customer Really Well....

"We are all in a People Business" This simple statement struck me a few years ago as I went to read a business success book- from the 1960's....  Yes, that may seem like a long time for some of you - ...
author Dick Wooden 7 Min Read
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