<img height="1" width="1" src="https://www.facebook.com/tr?id=241894266379435&amp;ev=PageView &amp;noscript=1">

How can you maintain a consistent and full pipeline using CRM?


In our series, Make your business smarter - with a CRM Foundation, we are focusing on a few key questions to get you thinking.  See if these resonate with you.

The introduction starts here.... with "Is there a better way to acquire, retain and develop profitable customers"?


So often we hear of businesses that are plagued with pipeline inconsistency. Is yours? It could be that your business is cyclical or that sporadic marketing efforts produce sporadic results. Another reason is not having a central place to store all of your contact, account and opportunity information. A consistent pipeline allows you to plan better and evens out your cash flow.  A CRM system can provide a consistent but adaptable sales process for your salesforce to follow and stay on track.  New members of your sales team can get up to speed faster with easy access to contact information and insights about prior relationships. 

Most businesses today have to manage with fewer people. Smart businesses have automated many marketing processes as well as put mechanisms in place that measure marketing results. Customer relationship management applications can be tailored to automate and help manage your workflow so nothing gets overlooked. It may be a drip marketing campaign to stay top of mind with your prospects or your existing customers.  Better yet, use the knowledge about your customers from your CRM system to have a more personal conversation and also use that intelligence in a nurtured marketing strategy.


Article #3  How can your company stay top of mind with your customers & prospects?

Article #4: Taking Sales and Service to the Next Level.


Get Started with Success with CRM  to start the conversation or give me a call: 269-445-3001.


Related Topic Links:

"Top Line Growth"  and "Selling Smartly" 

"Marketing content improvement",  eMarketing Effectiveness and "Top of Mind" 

Acquire, Retain and  Develop relationship  and "Circles of Success" 

"Compelling Value" , "Value Creation Selling" and "Customer Experience Improvement"

Business Growth Enabler  and "Unique Selling Proposition" 

"Ideal Client"  and "Target market"   

Topics:   Leadership Development Entrepreneurial Mindset Make your business work smarter Business Relationship Development

Harness Technology for Better Selling with Sales Creatio

And Connecting in the Age of the Customer Whether it’s the Internet or mobile devices, technology has changed the way buyers are buying, allowing them to plug-in from anywhere to do their own ...
Picture of Dick Wooden Dick Wooden 8 Min Read

Business drivers that decision makers care about.

Your world is crazy busy and there is only enough time to focus on the key aspects that most affect your business. CRM stands for "customer relationship management," a type of software that helps ...
Picture of Dick Wooden Dick Wooden 8 Min Read

Scary or hopeful business future? Agile Acceleration

Business Strategy:  CRM for Agile Acceleration The past year has been one of the toughest in memory for many if not most business owners. The economic downturn due to pandemic has been swift, sharp, ...
Picture of Dick Wooden Dick Wooden 8 Min Read