How can your company be top of mind with your customers using CRM?
In our series, Make your business smarter - with a CRM Foundation, we are focusing on a few key questions to get you thinking. See if these resonate with you.
The introduction starts here.... with "Is there a better way to acquire, retain and develop profitable customers."
In post #2 we answered "How do you maintain a consistent and full pipeline?"
Keeping your name in front of clients simply reminds them of the valuable services you provide. How do you reach out to your client community?
- Do you send valuable communications?
- A monthly newsletter by email or print
- Invitations to industry events of interest
- A quick email on a trend that would be helpful to their business
- A thank you card for personal anniversaries and for the years of loyalty.
- A referral to one of your strategic business partners that would be helpful to them.
- Have you created an on-line presence?
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